Posted on Dec 15, 2018 by יצחק נחמד - וובמסטר
Facebook is a great platform for promoting business.
It allows you to view your business details, receive tremendous exposure, and provide customers with an accessible and daily-used location
Important information about you in real time. Facebook offers several options for different businesses! There is a possibility to create pages for different purposes on Facebook, or a group that has a fountain of life of its own.
So what's better for your business? What are the differences between a group and a business page?
We will try to answer these questions in the next article -
Facebook Business Page
A business page on Facebook is actually a personal profile of your business where you can view your business or product or you
As soon as he responds to one of the posts or signs "in love" - it will also appear on the wall of all his friends. The chances are that your fans will respond or love and you will have hundreds of percent of exposure.
So the page should be original and varied, and relevant to your target audience so that you will be interested and will want to join and follow you. The page actually allows you to strengthen your relationship with customers and deepen their familiarity with your business.
An easy-to-update business page is great especially when it comes to products that are evolving and changing. It is possible to post pictures and videos, articles and links that will enhance the customer's sense of choosing the product or the professional with the help of Facebook.
As a page administrator, you can also choose whether or not the target audience will be able to respond to a response that everyone will be exposed to. The only disadvantage of Facebook pages is slower organic growth and page promotion that requires more work. Facebook offers a solution in the form of promotion of paid posts and campaigns that you can determine its scope.
Facebook Group Management
In contrast, a group is different. A Facebook group is the profile of a particular body, a virtual meeting place of people with a common purpose, similar interests. In the group, friends can share information, share their feelings, and receive feedback from managers
The group. It has a much more family and personal tone. In the group, communication takes place between you and the members of the group in many ways: post, message, message, email and chat.
Events can be arranged and invited to participate. You have control over who arrives or not. The downside is that there is less flexibility in terms of organization and aesthetics. Due to the great rate of updates of the members of the group, it is difficult to follow the messages and publications of the group managers (you).
Now, when you know what you're up against and have the solutions and disadvantages, you can choose what best suits your needs
Of course, you do not have to choose between the two, you can always create both. Successfully!!
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